Case
Medical center network
Before
Medical center network
1,150 people in the company. They needed to grow repeat sales and automate routine tasks — patient records, appointment booking and answers to common questions.
What we did
Development of a marketing strategy focused on client retention
Creation of loyalty programmes and personalised offers
Repackaging and management of social media, setting up targeted advertising
Development of a content plan
Standardisation of internal processes: "as is" → "to be"
Improvements to the CRM system
An AI chatbot for booking appointments and answering questions
Guidelines and instructions for staff
Results
New clients
Costs
Client retention
Services used
The service areas worked together
Client review
Robert Rappaport
Our main goal is quality client service. The new tools and approaches allowed us not only to keep our clients but to reach a new level.
Next step
Let's look at your situation
Context first, then decisions and the criteria for judging them.