Executives
when there are many reports but few decisions.
Service
Analytics
We turn the data you have into clear conclusions, priorities and next actions.
Who it's for
When this service area helps
Teams
when your channels need shared criteria.
Projects going through change
when it is important to test a hypothesis.
Situation
Problems we work on
- Data is scattered across different places.
- Metrics are viewed without context.
- Reporting does not suggest the next step.
What we do
How the work unfolds
The scope depends on the task and the context available.
We formulate the questions
We define which decisions the data should support.
We check the sources
We review their availability, quality and links.
We build the picture
We set up a clear structure of metrics.
We draw conclusions
We separate facts from assumptions.
What the client gets
Materials for the decisions ahead
- A map of data sources
- A system of metrics for your task
- A structure for clear reporting
- Conclusions from the available data
- A list of the next checks
Questions
About this service area
Not always. We start from the business questions.
Yes. First we check the context and whether the data is comparable.
The scope of setup depends on the systems chosen and is agreed separately.
Related services
What supports this service area
Next step
Let's discuss your task
The service is already chosen. Add some context for a focused conversation.
info@unicornsmarketing.com